Ford joins the electric-vehicle parade with Focus Electric

6/04/2012

Ford's first foray into modern mass-market electric has 23 kilowatt-hours of battery power and an EPA range of 76 miles. Your mileage will vary, probably for the better, unless you treat every stoplight as a drag race.
Brace yourself for an influx of electric cars coming onto the market in the next two years. From Telsa to Toyota and Fisker to Ford, there will be battery-powered transportation available in numbers not seen since the turn of the century—the 20th or 21st.

Ford's first foray into modern mass-market electric has 23 kilowatt-hours of battery power and an EPA range of 76 miles. Your mileage will vary, probably for the better, unless you treat every stoplight as a drag race.

The Focus Electric five-door seats five but gives up a big chunk of its utility to the second of two battery packs, one crammed into what used to be the cargo area of the Focus hatchback. We barely got a camera bag, a computer backpack and a cheap navy blazer in there. The first battery pack is stuffed unobtrusively under the rear seat, where the gas tank used to be.

The whole batch of liquid-cooled, or -warmed, LG Chem lithium-ion pouch cells fits into the same Focus hatch as the gasoline version and rides down the same assembly line. That means that Ford converted the Focus to pure electric power without making any major structural changes anywhere, which kept costs down.

Nonetheless, the entry-level sticker is set at $39,995. That's before the $7,500 federal tax rebate. In some states—such as California where the car was unveiled—you get an extra $2,500 cash back on top of that, dropping the Focus Electric's sticker to a more accessible $29,995 once you file your taxes. That's for a fully loaded version, too. The only options on this car are leather seats and fancy paint, the pricing for which will be announced later.

On the road, the Focus Electric is the quietest EV we've driven yet. Ford spent time and engineering adding sound insulation throughout the vehicle and damping down everything that might disturb its compact serenity. The 141-hp, 188-lb-ft permanent-magnet motor drives the front wheels almost seamlessly through a single reduction gear. Stomp on the throttle, and it's hard to feel any torque steer at all.

Ford is not releasing a 0-to-60-mph figure, and the closest we got to an answer was “under 10 seconds.” Given that this car is about 500 pounds heavier than the gasoline Focus hatchback at 3,624 pounds, we can accept that estimate. Top speed is 84 mph.

Room inside is definitely compact-class snug. Back-seat passengers have to depend on the largess of the front-seat passengers to slide forward a little if they want to be more comfortable.

There were many electronic measurements displayed on the dash, from watt-hours per mile to regenerative-braking efficiency, all of which the technologically driven early adopters will love. A faster onboard charger promises four-hour recharge times from empty via a Level II 240-volt outlet.

The price is $5,000 more than that of a Nissan Leaf and $10,000 more than a Mitsubishi i, so going electric isn't inexpensive—at least on the sticker price. But with government rebates knocking down the price of entry, and inexpensive electricity flowing into your tank, you might like the Focus' overall formula.

2012 Ford Focus Electric

ON SALE: Now
BASE PRICE: $39,995
DRIVETRAIN: 23-kWh lithium-ion battery; FWD, permanent-magnet electric-traction motor, 141-hp/105-kW, 188-lb-ft single-speed reduction gear
CURB WEIGHT: 3,624 lb
0-60 MPH: 9.7 sec (est)
FUEL ECONOMY (EPA): 105 mpg-e
RANGE: 76 mi
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